B2B link building that ranks revenue-driving pages

We build links to pages that influence buying decisions. Each placement ties directly to business outcomes, showing which links influence leads and opportunities.

Increase search and AI rankings with our link building program

“They helped us scale dramatically while maintaining positive ROI”

“They were very organized in terms of planning documentation, and project management”

“Their team was always extremely friendly and responsive”

Zawad’s work drove measurable revenue growth, proving SEO’s impact on startups. Professional and reliable, he consistently delivers top-tier results. When you are ready to accelerate growth and build organic search as a customer acquisition channel, he’s the expert you want in your corner.

Kamil Rextin

Founder, 42 Agency

Trusted by more than 100 leading Marketing teams of all sizes

Case Study

Get backlinks from relevant industry publications

We earn backlinks from trusted B2B publications that help your solution and commercial pages rank where it matters most.

You show up on page one for the exact searches your ICPs use when comparing options. We follow Google’s quality standards for link-building, so we avoid bulk outreach, PBNs, and any tactic that risks rankings.

This means you get:

Quality backlinks from publications your buyers trust.
Higher rankings for revenue-driving pages, including solution, competitor, and “best of” pages.
Stronger conversion signals around commercial content.
Less reliance on paid channels as organic visibility grows.
Lower algorithm risk through a quality-first approach.

Stop wasting your budget on backlinks that don’t rank buyer-intent keywords

Many B2B teams invest in links that look good in a report but don’t move revenue pages or generate qualified pipeline.

Directories, irrelevant guest posts, and PBN-style tactics rarely influence the searches your ICP uses to evaluate solutions. They also create risk when algorithms change, leaving you with zero ROI and higher execution risk.

Meanwhile, competitors earn backlinks from trusted B2B publications, building credibility and improving visibility for commercial-intent queries that convert. It doesn’t have to be this way.

Sly Marketing earns authoritative, relevant backlinks that strengthen your organic presence and turn search demand into measurable pipeline.

Increase AI recommendations and Search Rankings

Rank for the searches your ICP uses

We build links that improve visibility for the terms buyers search when comparing vendors.

Lower CAC with stronger organic visibility

Organic acquisition increases as commercial rankings improve. Over time, that reduces dependence on paid channels.

See which backlinks actually drive revenue

Our reporting connects placements to target pages and shows how they influence leads and opportunities.

Eliminate your spam risk

Every link is earned to reduce algorithmic risk and protect rankings on revenue pages.

Compounding authority that drives measurable pipeline

Most link building stops at SEO metrics. Ours grows revenue by securing links that boost your search authority around pages that convert.

Each placement follows a defined ranking plan. Because leadership needs proof, we provide transparent reporting to show how your backlinks influence qualified leads, opportunities, and revenue.

Here’s how we do that:

Get a free link building plan

Kira Athena

Head of Global SEO and Organic Growth

Zawad is amazing to work with. He’s highly strategic and very detailed as an IC. He communicates well with clients and is an expert in keyword research, content briefs, reporting, and documentation. I really appreciate working with him and hope to continue to do so for a long time.

Revenue page & ICP keyword mapping

We identify your revenue-driving pages and map them to evaluation-stage keywords your ICP uses, so every link effort supports a defined pipeline goal.

Competitive link audit & opportunity plan

We compare your backlink profile to competitors, identifying authority gaps, risky patterns, and link opportunities to improve priority pages.

SME-led content & linkable assets

We create editorial-grade assets (original research, insights, POV) that reputable B2B publications want to cite. This secures links that compound authority around your solution pages.

Targeted outreach & editorial placements

We secure placements with vetted B2B publications and prioritize contextual links tied to buyer-intent anchors.

Reporting & pipeline attribution

We report on target-page rankings, keyword visibility, and pipeline influence. You see which placements drive leads, meetings, and opportunities.

Why work with Sly Marketing?

Thought leadership that knows your ICPs

We create SME-led assets that reflect how your buyers evaluate solutions and place them in publications your prospects trust.

Earned authority built for longevity

Our approach centers on relevance and editorial standards. We avoid low-quality directories, irrelevant guest posts, and link farms that increase risk.

Credibility signals for Google and AI discovery

Modern search favors trusted sources. We build that authority through reputable citations, relevant content, and editorial mentions that shape how your brand appears across search ecosystems, beyond a single keyword.

Commercial visibility that supports pipeline

We focus on revenue-generating pages and build authority around them. Your leadership sees clear reporting on rankings, demand capture, and pipeline influence.

The B2B link-building partner for teams that care about organic pipeline

Sly Marketing earns high-authority editorial backlinks that help your commercial pages rank for the buyer-intent searches your ICPs use. We tie every placement to pipeline impact and provide clear, consistent reporting.

Reduce paid dependency for revenue-driving pages and high-intent terms.
Editorial backlinks only with no PBNs, bulk outreach, or low-quality directories.
Defensible attribution showing which placements influence leads, meetings, and opportunities.
Trusted B2B publications your buyers recognize to boost credibility.
Repeatable systems that deliver consistent, scalable results.

How we increased page-one rankings for Okara.io

Read the case study

A link-building program built on relevance, reputation, and measurable pipeline impact

Most B2B link building fails because it relies on volume tactics, generic outreach, low-quality placements, and vanity DA links that look good in reports but don’t move revenue pages.

We’ve built a system for B2B teams that uses competitive research, editorial relationships, and performance tracking. The links we earn strengthen your solution and commercial pages’ authority, turning organic traffic into a qualified pipeline.

Here’s the three-part framework we use to create link systems that compound over time:

Relevance: We map your ICP’s evaluation keywords to revenue-driving pages (solution, integration, competitor, comparison) and identify the authority gaps holding them back. Every target, anchor theme, and placement supports commercial intent.

Reputation: We earn links through vetted, editorial-quality placements on reputable B2B sites your buyers trust. No bulk blasts. No PBNs. No directory spam. Just durable citations and mentions that build authority and credibility over time.

Performance: We track outcomes leadership cares about: progress on priority terms, impact on commercial pages, and pipeline influence. You get clear reporting on what’s working, what’s not, and where to focus next for compounding gains.

What this means for you:

A compounding authority system that strengthens rankings month over month
Links built to support pipeline, tied to revenue pages and buyer-intent searches.
Transparent reporting that shows impact.

With Sly Marketing, link building becomes a scalable growth system.

Feedback that speaks volumes

Kira Athena

Head of Global SEO and Organic Growth

Zawad is amazing to work with. He’s highly strategic and very detailed as an IC. He communicates well with clients and is an expert in keyword research, content briefs, reporting, and documentation. I really appreciate working with him and hope to continue to do so for a long time.

Colton Miller

CMO, Dypto Crypto

Working with Zawad has changed our approach to SEO. His ability to blend technical SEO with strategic content planning sets him apart. He has a knack for aligning recommendations with brand positioning, business goals, and the nuances of buyer journeys.

Michael Krikheli

Founder, ZipJob

Zawad is a strategic partner. He took the time to understand our product, market, and how our buyers think and search. That insight shaped a content and SEO strategy that felt less like guesswork and more like targeted outreach to our ICP.

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FAQs

What types of backlinks do you build?

We earn editorial, relevance-first backlinks from reputable B2B publications, industry sites, and partner ecosystems your buyers actually trust. We avoid low-quality directories, irrelevant guest post networks, and link building schemes that create risk without moving revenue pages.

Which pages do you build links to?

We prioritize revenue-driving pages: solution pages, integration pages, comparison/alternatives pages, and high-intent category pages. The goal is to strengthen authority where it impacts commercial rankings and pipeline.

Do you guarantee a specific number of links or rankings?

We don’t sell “guaranteed rankings,” because search outcomes depend on competition, your site foundation, and algorithm changes. What we do guarantee is a repeatable process, quality standards, and transparent reporting that shows exactly what was earned, why it matters, and what it influenced.

How do you choose anchor text?

We use a natural anchor strategy aligned to buyer intent and topical relevance, mixing branded, partial-match, and contextual anchors. Anchors are selected to support your commercial keyword themes without triggering spam signals or creating an unnatural profile.

How do you measure ROI from link building?

We track performance at the level leadership cares about: target page movement, visibility for buyer-intent keywords, and pipeline influence (leads, meetings, opportunities). Attribution isn’t perfect in any channel, but we build reporting that clearly shows contribution without relying on vanity metrics.

How long does it take to see results?

Most B2B teams see early signals (indexing, authority lift, initial movement) in weeks, and meaningful commercial-page movement in 2–4+ months, depending on baseline authority and competition. Link building compounds, results strengthen as authority accrues.

Is your approach safe with Google updates?

We focus on earned, editorial placements and relevance-first targeting to reduce algorithm risk. No PBNs, paid link schemes, mass directory submissions, or bulk-blast outreach. The strategy is built for sustainability, not short-term spikes.

Ready to prove ROI from link building?

We’ll review your commercial pages, competitor authority gaps, and reporting setup so you can connect link earning to pipeline outcomes.

Get an ROI-backed link building plan

Or learn more about pricing.