Increase revenue with an SEO strategy focused on conversions
We help clients attract qualified leads, achieve revenue targets, and drive business growth from Search.

Zawad’s work drove measurable revenue growth, proving SEO’s impact on startups. Professional and reliable, he consistently delivers top-tier results. When you are ready to accelerate growth and build organic search as a customer acquisition channel, he’s the expert you want in your corner.
Kamil Rextin
Founder, 42 Agency
We help tech startups drive qualified leads and demos from SEO
Our process cuts through vanity metrics and zeroes in on what really matters, driving real business results for you.
This means
- More leads that are ready to talk and buy
- A steady, reliable flow of new opportunities from search
- Greater visibility so your brand stands out to the right people
Getting new customers isn’t just a goal for you, it’s what fuels you. And we get that.
That’s why we focus on SEO that brings you more leads and conversions, not just traffic.
Here’s how we get results for our clients
SEO Audit and Strategy
Build a solid foundation with our thorough strategy, technical SEO, and content audit that lays the groundwork for a winning SEO program to fuel continuous growth.
Striking distance opportunity analysis
Keyword gap analysis
Customer’s journey mapping
Number of pages to create and optimize
Content creation & optimization pipeline
Website crawl & analysis
Manual checks
Prioritized action items
Technical SEO fixes
AI Search Optimization
We optimize your website and content for AI search platforms, including Google AI Overviews, ChatGPT, and Perplexity, by improving its structure, authority, and context. Our custom framework improves AI visibility, sentiment, and tracks performance across answer engines.
AI Visibility Audit
Sentiment Analysis
AI Search Strategy
Direct Response
Optimization
Influence Consumer
Preferences
Content Creation and Optimization
We map keywords and topics to each stage of the buyer’s journey, then optimize and create content that drives growth by positioning your solution as the hero. We position your product as the solution, optimize for both LLMs and search engines, and uncover opportunities to capture your total addressable market with precision.
Keyword Research
Customer Journey Map
Client Review
Content Creation
Content Briefs
Page Optimization Opportunity Analysis
Optimization Briefs
Internal Linking Sprint
Page Optimization Implementation
Linkbuilding Sprint
We prioritize placements on relevant, industry-specific domains to boost authority, trust, and rankings for your key search terms, while also increasing brand citations and unlinked mentions that influence AI-driven search.
Backlink Gap Analysis
Backlink Quality Checks
Potential Opportunities
Link Placement
Outreach
Content Asset Ideation
Reporting and Analysis
We track both leading and lagging indicators from rankings and traffic to conversions and revenue. With quarterly business reviews and a test-and-learn approach, we ensure growth is strategic, measurable, and repeatable.
SEO KPIs Baseline
Monthly Review of SEO KPIs
Business Impact Analysis
Quarterly Business Review
Strategy Huddle
Results we have achieved
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We helped an open-source automation platform achieve a 37% increase in organic search traffic, a 73% increase in organic search impressions, and a 35% increase in revenue from organic search, resulting in more than $4.9 million in additional ARR.
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We helped an AI Transcription and Translation service achieve a 288% increase in organic search traffic, a 270% increase in MQLs, and a 325% increase in revenue from organic search, resulting in more than $495,000 in additional ARR.
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We helped an AI-based Video Capture and Editing Software with a 418% increase in organic search traffic, a 1192% increase in organic impressions, and a 550% increase in revenue from organic search.
Feedback that speaks volume

Kira Athena
Head of Global SEO and Organic Growth
Zawad is amazing to work with. He’s highly strategic and very detailed as an IC. He communicates well with clients and is an expert in keyword research, content briefs, reporting, and documentation. I really appreciate working with him and hope to continue to do so for a long time.

Colton Miller
CMO, Dypto Crypto
Working with Zawad has changed our approach to SEO. His ability to blend technical SEO with strategic content planning sets him apart. He has a knack for aligning recommendations with brand positioning, business goals, and the nuances of buyer journeys.
What really stands out is his ability to operationalize content strategy to drive tangible results, whether it is increasing qualified leads or building long-term organic visibility. His insights are always thoughtful, data-backed, and tied to revenue impact.
If you’re looking for someone who deeply understands SEO growth levers and can drive measurable results, partner with Zawad.

Michael Krikheli
Founder, ZipJob
Zawad is a strategic partner. He took the time to understand our product, market, and how our buyers think and search. That insight shaped a content and SEO strategy that felt less like guesswork and more like targeted outreach to our ICP.
What impressed me most was how he connected the dots between SEO, content, and our broader go-to-market motion. He collaborated seamlessly with our marketing and product teams, clarified complex technical issues, and consistently pushed us to think bigger.
The impact wasn’t just increased traffic but better lead quality and long-term visibility in a competitive space. Zawad brings both the strategic depth and executional rigor companies need to grow sustainably through organic search.

Hello. I’m Zawad!
I am an SEO Strategist with more than a decade of experience using search engine optimization to drive revenue for clients.
I help startups go from $1M to $10M ARR
I do this by building organic search as a customer acquisition channel to reduce cost of acquiring new customers.
I focus on the metrics that influence revenue.
My goal is to increase demo requests, MQLs, and opportunities sourced from organic search.
Your revenue target is my KPI.
Let’s partner up and craft an SEO program that helps you achieve your revenue targets.